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Starbucks’ Black Customers

February 9th, 2008 · 1 Comment

I’m a coffee drinker, and think Starbucks has some of the best retail coffee available in America. I’m also grateful to them for trying to bring the European coffee shop experience to us (albeit Americanized quite a bit). Starbucks has both a good brand name and a quality product, so I’ve been happy to give [...]

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Tags: Anderson Analytics · Branding · Loyalty Marketing · Marketing