In this weeks Advertising Age magazine Jack Trout published an article we had spoken about a few weeks ago. The article compares statistics from Business Week on the average tenure of C-Level Executives with statistics from this years Anderson Analytics - MENG ‘Marketing Trends’ study showing a ranking of important issues of marketing executives. CMO’s […]
Is Good Business Strategy only Available in the East?
February 23rd, 2008 · 2 Comments
Tags: Academia · Anderson Analytics · Branding · Business Guru · CMO · Marketing · Strategy · Tom H. C. Anderson