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What’s Happening to Innovation - Must Traditional Positioning Die?

October 28th, 2008 · No Comments

Tom H. C. Anderson Speaks with Innovation Guru, Alf Rehn

Innovation Guru
Alf Rehn
 
Today I’m speaking with Marketing and Innovation Guru Alf Rehn. Alf is one of Finland’s foremost business thinkers and we recently met at the Swedish Marketing Federation’s “Trends Day” where we both spoke about new ways to succeed in a consumer controlled environment. Alf [...]

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