Forget CMO: Wanted In 2012, Chief Social Media Officer (CSMO)
Have been wondering how long it will be before we have titles like Director of Social Networking (SNS) and Consumer Generated Media (CGM), or SVP of Social Networking?
Curious how long you think it will be before we have departments dedicated to promoting everyday brands on SNS and CGM. I’m predicting this could become somewhat common very soon…
Just wondering if it will be a part of marketing or corporate communications/pr?