Tom H. C. Anderson - Next Gen Market Research

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A Good Valentines Gift for that Special Market Researcher in Your Life - Kindle II

February 10th, 2009 · 1 Comment

 
Forget chocolate or diamonds, today Amazon introduced Kindle II.
I’ve always heard market researchers like to read. It’s one of those stereotypes that seem to fit the profession. You just assume it’s correct that because of our curious nature we like to read and play trivia games.
Perhaps that’s why when I first heard of Kindle, I [...]

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Tags: Market Research · Marketing · Uncategorized

Business Insights Worth Mugging Someone For

February 10th, 2009 · No Comments

Nice to see good business insights are in high demand these days. According to Wired Blog Network, a photographer was mugged last week for his pass to the TED event (Technology, Entertainment, Design) which features famous business gurus like Bill Gates, Tony Robbins, Malcolm Gladwell, Seth Godin etc.
Next time you need business insights, don’t commit [...]

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Tags: Business Guru · Marketing Guru

Once Again, Unpredictability of Social Networks

February 10th, 2009 · 3 Comments

Yesterday Facebook today LinkedIn
Yesterday I posted about Facebook changing the rules without notice, ending the polling function and deleting the polling data we had paid for in our account. (We still haven’t heard back from Facebook CS).
Last night LinkedIn did something similar, though arguably less significant. If you were visiting the Next Gen Market [...]

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Tags: Branding · CGM · Linkedin · Networking · SEO · SNS · Social networks · facebook · web 3.0