Today Alltop announced version 3.0. Alltop is an RSS aggregating site, “like a digital news rack” which organizes sites according to topics. There are several interesting topics, and a couple of months ago Guy Kawasaki was good enough to add one for Marketing Research here http://market-research.alltop.com/
The primary feature of version 3.0 is the ability for people to create custom collections of Alltop feeds (MyAlltop). Every custom MyAlltop collection is a public page and can therefore be shared.
One ramification of this is that people can grab “vanity” accounts like their names, companies, and products. For instance I just grabbed one for the LinkedIn Next Generation Market Research Group on LinkedIn I manage and set up a couple of feeds here http://my.alltop.com/NextGenMarketResearch
To create your MyAlltop page, go to this page and click on “create an account”: http://my.alltop.com/
As you surf around Alltop you simply hit the plus sign for any feeds you want to add to your personal Alltop. You may want to start at Market-research.alltop.com? One of the interesting articles I found today on Alltop was this one on the trend of decreased use of off-shoring in market research, something which I have been noticing in our research on research as well.
You can create as many accounts as you like, for example, one for personal use and one for your site.
Tom



















































2 responses so far ↓
1 Katie Harris // Mar 21, 2009 at 12:29 am
There’s a nice page on qualitative research on Alltop too;
http://qualitative-research.alltop.com/
Katie
2 Top Market Researchers on Twitter // Apr 6, 2009 at 8:26 pm
[...] few months back Guy Kawasaki put together an Alltop for Market Research blogs. Basically one place that aggregates all the most popular market research [...]
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