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Should Fortune 1000 Companies be Active on Social Networks?

July 28th, 2009 · 2 Comments

Should your co. have an app for that?
I was asked to comment on MasterCard’s new iPhone application “Priceless” in this week’s Adage. Since publishing of the article I’ve received some questions on whether or not certain companies should be involved in social networks, specifically do they have any business building apps?
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