As part of the series of posts on what Next Gen Market Research is and what it isn’t and what place it has in consumer research I thought I would start out by taking a look at what place biometric technology should
have in consumer research. Specifically things like MRI’s, Lie detectors, eye tracking & pupil [...]
Next Gen Research is and What it isn’t? - Biometric Research
August 19th, 2009 · No Comments
Tags: Anderson Analytics · Emotion · GenX2Z · Market Research · Methods · NGMR · Neuroscience · Tom H. C. Anderson · innovation · next gen market research · psychology
