Tom H. C. Anderson - Next Gen Market Research

More Than Market Research - Gain The Information Advantage

Tom H. C. Anderson - Next Gen Market Research header image 6

Employee Success and Motivation - Excellent PowerPoint Deck

August 28th, 2009 · 1 Comment

I typically post mainly market research related topics on this board. While this post isn’t about market research or employee satisfaction research per se, in market research we are often asked to help companies with their employee satisfaction measurement. The Slideshare PowerPoint below is from Netflix CEO Reed Hatings. I think his ideas are fantastic, [...]

[Read more →]

Tags: Anderson Analytics · Business Guru · CMO · Employee Satisfaction · Market Research · Strategy · Tom H. C. Anderson · Uncategorized

Social Network Penetration by Age and Gender

August 28th, 2009 · 5 Comments

Some of you found yesterdays chart showing social networks by age useful and asked me about gender. For those who haven’t had the chance to segment your own customers by social media and social network use yet the charts below may be somewhat useful.

Among younger teens, Facebook is more popular among males, MySpace among females. [...]

[Read more →]

Tags: Anderson Analytics · College Marketing · Democraphics · GenX2Z · Linkedin · Market Research · Marketing · Networking · SNS · Social networks · Surveys · Tom H. C. Anderson · facebook · myspace · web 3.0