Tom H. C. Anderson - Next Gen Market Research

More Than Market Research - Gain The Information Advantage

Tom H. C. Anderson - Next Gen Market Research header image 6

5 Upcoming MR Conferences & 1 Call for Papers

April 21st, 2010 · 3 Comments

2010 Market Research Conference & Event Updates

I’ve been a bit lax about updating various conferences and events I’ve been speaking at recently. Therefore thought I would briefly list a couple that have just been planned.

Additionally I’ve been asked to help with the Merlien Institute annual qualitative research conference (focused on mobile), including helping to encourage submissions and review of speaker abstracts. Therefore I strongly encourage anyone interested in speaking at that event to see the Merlien link below and submit proposals prior to June 30.

Upcoming Market Research Related Conferences/Events

April 28, 2010
New England MRA (NEMRA) Annual One-Day Conference
Tewksbury, MA. USA
The Impact of Social Media on the Market Research Industry
I’ll be participating in a 90 minute social media expert panel along with Cathy Harrison of Chadwick Martin Bailey and Tommy Wiles of Starcom. Tina Bronkhorst of Digitas will me moderating. We’ll be discussing digital brand building, monitoring and research.
(If you would like to tweet about the event the tag is #NEMRA I’m at @TomHCAnderson)

June 2, 2010
Sveriges Marknadsundersökare (SÖK)

Stockholm Sweden
Web & Screen Scraping
I’ll be giving a seminar, in English, on how web scraping aka screen scraping can be leveraged for marketing insights. For more detail on the event (in Swedish) see the site and agenda overview pdf.

June 30, 2010
Merlien Institute (
CALL FOR SPEAKERS DUE)
I’m hoping some of you NGMR qualitative researchers will submit abstracts by this date for the December conference in Berlin. Topic is Market Research in the Mobile World 2010: The Next Frontier

September 7-8, 2010
Asociación Mexicana de Agencias de Investigación de Mercado y Opinión Publica A.C.
Mexican Association of Market and Opinion Research Agencies (AMAI)

Mexico City, Mexico
Key Note (in English): TBD on Next Generation Market Research Techniques especially text mining but also on how text analytics is leveraged in more traditional market research.

December 2-3, 2010 (See Call for Papers Above)
Merlien Institute

Berlin Germany
Market Research in the Mobile World 2010: The Next Frontier

2011 …
India (2 cities TBD)

(I will be speaking on Next Gen Market Research: Specific Topic TBD)

Hope to see you at some of the events above!

@TomHCAnderson

[Post to Twitter] 

Tags: #marketresearch #mr · AMAI · Academia · Anderson Analytics · Conferences · Market Research · Marketing · Merlien · NGMR · Qualitative · Social Media · Social Media Marketing · Social networks · SÖK · Text Analytics · Tom H. C. Anderson · Web/Screen-Scraping · esomar · next gen market research · web 3.0

3 responses so far ↓

Leave a Comment