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More Than Market Research - Gain The Information Advantage

Tom H. C. Anderson - Next Gen Market Research™ header image 6

First and Most Active Analytics Group

April 22nd, 2013 · No Comments

Next Gen Market Research Oldest and Most Active Online Networking Group for Analytics Professionals

Gregory Piatetsky-Shapiro, Editor of KDnuggets just conducted an analysis of all the top Analytics, Big Data, Data Mining, and Data Science groups on LinkedIn with at least 7,000 members. He found that even though membership is strict and we have a zero spam tolerance, Next Gen Market Research group was in fact the most active group (calculated by comments per week divided by total members).

It was also interesting to see that NGMR was in fact the first networking group among the bunch founded way back in September of 2007.

I have to admit I hadn’t expected NGMR to have more comments than any other group, in part because the group membership (even though it’s now at above 20,000 professionals) is actually rather strict, and there is a zero spam tolerance.

What I would love to see additionally though is some content analysis, whether quantitative or qualitative, going beyond simple topic extraction i.e. “Big Data”, “text analytics”, “visualization” etc.”) in order to measure true interaction and sharing among experts interested in the field. I’m sure NGMR would do quite well if this type of analysis was conducted as well, and think it’s probably the best way to measure value of any online bulletin board.

I can’t believe it’s been six years and I feel very lucky to have met so many talented research colleagues during this time.

@TomHCAnderson
@OdinText

PS. I think Gregory may have discovered a new analytical tool for discussion forums.

4 quadrants from upper left moving right and then down, what might you call them?

If I may… if Y axis is “Content” and X axis is “Involvement” then:
1. Spam (Higher content lower involvement)
2. Active (Higher Content and Higher Involvement)
3. Dead (Lower content and lower involvement)
4. High Quality (Lower content Higher Involvement)

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Tags: Analytics · Big Data · Gregory Piatetsky-Shapiro · Influence · KDNuggets · Linkedin · Market Research · Marketing research · NGMR · NGMR Award · Networking · Text Analysis · Text Analytics · klout · next gen market research · text mining

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