Tom H. C. Anderson - Next Gen Market Research™

Welcome Back and Happy 2014 Everyone!
Many of you are familiar with Bob Lederer and his Research Business Report Annual Marketing Research Predictions. This year he was kind enough to share it with the Next Gen Market Research Community here on the blog (link via image below).

If you’re not familiar with it, each year Bob [...]

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And what it says about our profession

There’s a question I hear quite often whether at industry conferences, on blogs, or in professional groups on LinkedIn. Researchers, both supplier and even client side, are asking each other for recommendations on free software. Yes, it seems it’s more often for “free” software, once in a while “low [...]

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As of this morning I am pleased to announce that Next Gen Market Research is among the very first marketing research related groups to go “open”. What does that mean exactly? Well with just about 9,864 members (we’ll break the 10K mark first week of 2011), only good things.

Market Researchers will have an easier time [...]

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Dan Quirk from Quirks Magazine tells NGMR why Quirks is offering social aggregation for market research

In Next Gen Market Research groups (NGMR) Member Survey last year Quirks Marketing Research Review’s Website was selected as the number one market research specific site and third overall (only after WSJ and LinkedIn) as “Favorite Business Website“!
Today with the recent [...]

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