Tom H. C. Anderson - Next Gen Market Research™

Text Analytics News - What NASA and OdinText Have in Common

This year I participated on the closing panel at the Text Analytics Summit in Boston. The most interesting presentation at the event was one given by NASA’s Ashok Srivastava on how they are using text analytics to make air travel safer in the US, and [...]

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The Future of Text Analytics

I look forward to participating in the closing panel on the future of text analytics at Text Analytics World in Boston tomorrow afternoon (agenda here).
This year Text Analytics world dove tailed with Predictive Analytics World event so should be a nice quantitative group.
Please come up and say hello if you’ll be [...]

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Test your text analytics knowledge to win a Text Analytics Summit pass

The 8th Annual Text Analytics Summit is just around the corner, June 12-13 in Boston. As usual I’ll be speaking at the summit and Anderson Analytics’ OdinText is a proud sponsor of the event. Last year we decided to give away a free event pass [...]

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Q&A with Prof. Bing Liu ahead of the Sentiment Analysis Symposium and Pre Symposium Tutorial
The Sentiment Analysis Symposium in NYC is just a month away (May 8th), so I thought I’d check out who was teaching the pre conference sentiment analysis tutorial this year. For those of us working with text analytics and in the [...]

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Text Analytics News Interview
Text Analytics News posted a Q&A with myself and Seth Grimes on their blog. We were asked how we have seen the field develop and what we think is to come. While our answers to specific questions differed slightly, we we’re both very optimistic about the future. You can read the full [...]

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What IS Social Media Analytics- Can we Agree?

Social Media Data is a commodity - Tools and approaches are not.
(Social Media Expert Interview Series Part 3 of 3 - Part 1, Part 2)
I just did a brief panel interview with Useful Social Media ahead of the Social Media Analytics Summit. We were asked four very interesting [...]

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Social Media Analytics Expert Interview Series: Part 2 of 2
Last week ahead of the Social Media Analytics Summit, Useful Social Media published the second part of their Expert Interview Series (Link below). Incidentally, this week in the current issue of Inside Research (”The Bible of the Market Research Industry”), IR also published the results of [...]

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Interesting Q&A about Social Media and Text Analytics

Text Analytics News just published an interesting panel interview on the Social Media Summit website with myself, Dana Jacob who is Sr. Manager of Social Media Insights & Analytics of Yahoo!, Judy Pastor who is Principal Operations Research Manager of American Airlines, Usher Lieberman Director of Corporate [...]

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The challenge for social media analytics is in going deeper not just broader
Business 2 Community did a short interview with me yesterday asking a few questions about social media and text analytics. It’s up on their site now in case you’re interested.

I think social media analytics has a lot of growing up to do. Now [...]

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