Tom H. C. Anderson - Next Gen Market Research™

A talk with BAQMaR’s Tom De Ruyck

After the annual BAQMaR conference I asked my friend Tom De Ruyck, who is a co-founder of the organization and serves as its President, a few questions about BAQMaR and his thoughts on Next Gen Market Research. Tom is also Head of Research Communities at Belgian research firm InSites [...]

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Marketing Research Industry Influence, Sentiment and Passion

On Tuesday I posted the chart above which NetBase had sent me based on a discussion we had on the NGMR LI Board about marketing research association online buzz. I had some questions in regard to the chart, and it turned out many of you did as well. Therefore [...]

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Next Gen Market Research networking group (NGMR) today announced that it has officially joined the ranks of other research industry trade organizations such as the American Marketing Association (AMA), Advertising Research Federation (ARF), Marketing Research Association (MRA), Society for Competitive Intelligence Professionals (SCIP), Council of American Survey Research Organizations (CASRO), European Marketing Research Organization (ESOMAR), [...]

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BAQMaR President Joins Foundation for Transparency in Offshoring Board of Advisors

I’m writing briefly today to welcome our newest member, Tom De Ruyck, to the FTO (Foundation for Transparency in Offshoring) Board of Advisors. Tom is President of the European market research association BAQMaR, and also serves as an account executive at Insites Consulting.
A frequent speaker [...]

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NGMR Meme #31 - “Listening VS. Asking”
BAQMaR President, Sr. R&D Manager of Insites Consulting, fellow winner of the AMA’s 4 under 40 Market Research Leader Award winner, Tom De Ruyck and has just submitted our 31st Market Research Meme for the NGMR Meme competition.

Thank you Tom for reminding us that Next Gen Market Research (including [...]

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