Tom H. C. Anderson - Next Gen Market Research

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Entries from January 2012

History of Marketing

December 12th, 2007 · 1 Comment

I was recently elected to the Board of Directors at the Stamford Historical Society where I have been asked to chair the membership committee. This has made me think more about the history in general and also of marketing and marketing research history.
Obviously most marketers, including and especially Anderson Analytics, want to stress our awareness of current [...]

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