Tom H. C. Anderson - Next Gen Market Research™most popular childrens halloween costumes 2007

More Than Market Research - Gain The Information Advantage

Tom H. C. Anderson - Next Gen Market Research™ header image 6

Entries from August 2014

Text Analytics and Insight Innovation

June 26th, 2014 · No Comments

Text Analytics at the Insight Innovation Exchange
What’s Next for Text Analytics and Marketing Research?
Last week at Insight Innovation Exchange in Atlanta, Ben Smithee CEO of Spych Market Analytics interviewed Anderson Analytics – OdinText founder Tom H. C. Anderson

[Read more →]

Tags: IIEX · Innovation in Text Analytics · Text Analysis · Text Analytics · Text Analytics Software · text mining

The Non-Dummies Guide for Selecting Text Analytics

June 26th, 2014 · No Comments

[Reposted from OdinText Text Analytics Blog]
Selecting a Text Analytics (or any other) Partner

Text Analytics is a Process, Not and End!
What would you say should be the goal of good text analytics software?
Based on the questions we get from clients investigating text analytics solutions there seems to be no small amount of confusion. The fault isn’t theirs, [...]

[Read more →]

Tags: Selecting Text Analytics Software · Text Analysis · Text Analytics · Text Analytics Quesitons to Ask · Text Analytics Software

To Client Market Researchers

June 20th, 2014 · 2 Comments

Time for a client - supplier etiquette tip

[Read more →]

Tags: Uncategorized

Social Media Monitoring Future Not So Bright

June 10th, 2014 · 1 Comment

A social media contrarian speaks out on the limited value of tweet analytics

[Read more →]

Tags: Interview · Social networks · Text Analysis · Text Analytics · Twitter · social-media analytics · text mining

Big Data, Text Analytics and Privacy

June 9th, 2014 · No Comments

Disruptive Technologists Panel Discuss Big Unstructured Data and Text Mining

[Read more →]

Tags: Big Data · Text Analysis · Text Analytics · text mining

Next Generation Text Analytics Explained

June 5th, 2014 · No Comments

Do you know what text analytics is?
[Re-posted from OdinText Blog, Anderson Analytics explains Text Analytics and the difference between First Generation approaches and Next Generation software OdinText]
While text analytics has been around for quite some time and has reached mainstream to the point of becoming a buzz word, few really know what it is. It’s not [...]

[Read more →]

Tags: Text Analysis · Text Analytics · Text Analytics Software · text mining