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Entries Tagged as 'Social networks'

The Real Social Media Influencers

February 8th, 2012 · 2 Comments

Who influences you most on Social Media?

I think occasionally it’s good for market researchers to stop and listen to what the marketers have to say. So I’m planning to reach out to a few of my most influential ‘social media friends’ for an NGMR blog interview.
I’m thinking of folks who are really influential about social [...]

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Tags: Guy Kawasaki · Influence · Interview · Just for Fun · Linkedin · Market Research · Marketing · Marketing Guru · Networking · Odin Text · Scott Monty · Social Analytics · Social Analytics Summit · Social Media Marketing · Social networks · Twitter · Uncategorized · blogging · facebook · klout

ROI of Social Media Mix

December 12th, 2011 · 5 Comments

Top Market Researcher Twitter Contest

This week ResearchLive Magazine which I believe is affiliated with the UK Market Research Organization (MRS), together with Jon Puleston of research firm GMI, is hosting a Twitter contest among market researchers. I was one of 20 market researchers nominated as the most active tweeting about marketing research. If you are [...]

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Tags: Anderson Analytics · Branding · Influence · Linkedin · MRS · Market Research · Marketing Research Awards · Marketing research · NGMR · Odin Text · OdinText · SEO · Social Media · Social Media Marketing · Social networks · Text Analytics · Tom H. C. Anderson · Top Market Research · Uncategorized · blogging · next gen market research · text mining · tomhcanderson

Politics, Market Research and Social Media

September 13th, 2011 · 4 Comments

Almost 1 year before the 2012 election, politicians are seeking ways to better connect and influence voters

Next Gen Market Researchers crossing the research only boundary into strategic action…
With November 11th around the corner, and the 2012 election just a year away, those interested in the intersection of research, social media and politics should find today’s [...]

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Tags: Influence · Interview · MRIA · Market Research · Marketing · Marketing research · Politics · Positioning · Segmentation · Sentiment · Social Media · Social networks · Strategy · Text Analytics · Twitter · facebook · klout · tomhcanderson

Sentiment Analysis Symposium Call for Speakers

September 8th, 2011 · 5 Comments

Call for speakers, Sentiment Analysis research colloquium, Nov 8
The Sentiment Analysis Symposium has added a half-day sentiment analysis research session, Tuesday November 8, 2011 in San Francisco, preceding the November 9, applications-focused symposium.
The program committee is currently looking for presentation submissions through September 23.
Both academic and industry researchers are invited to propose a talk.
Presentations should [...]

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Tags: Academia · Analytics · Anderson Analytics · Conferences · Datamining · Market Research · Marketing research · OdinText · Sentiment · Social Media · Social networks · Text Analytics · Text Analytics Summit · Tom H. C. Anderson · seth grimes · text mining · tomhcanderson

The Spectrum of Social Media Expertise

August 25th, 2011 · 12 Comments

My POV on The Social Media Privacy Debate and Positioning on Social Media Spectrum
For those of you who missed this past Monday’s Social Media Privacy in Marketing Research debate, with representatives from US marketing research trade org CASRO and the UK’s MRS, there is a recording here.

In the space generally referred to as social media [...]

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Tags: CASRO · MRS · Market Research · Marketing research · OdinText · Social Media · Social Media Marketing · Social networks · Text Analytics · Twitter · Uncategorized · esomar · next gen market research · text mining · tomhcanderson

Panel Debate on Social Media Research Privacy

August 18th, 2011 · 6 Comments

New Year, New Standards…
I’ve been asked to partake in a discussion on the need for, get this “social media research standards” provided by the marketing research trade org nearest you.
Last year it was ISO standards that CASRO and ESOMAR wanted to push. In an tempt to stay relevant and add an extra revenue stream they [...]

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Tags: Greenbook · MRGA · Market Research · Marketing research · Privacy · Social Media · Social Media Marketing · Social networks · Text Analytics · Uncategorized · Web/Screen-Scraping · esomar · innovation · text mining · tomhcanderson

New Facebook App Helps Game Your Status

August 11th, 2011 · 3 Comments

Interview with Gen Y Developer Steven Zezulak
For those of you who are brave enough to friend me on Facebook you may have seen some strange status updates lately. I’ve checked in and updated my status via NASA Satellite, my Comodore64, FedEx, Carrier Pigeon and even Jeti Mind Control to name just a few methods. I [...]

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Tags: Anderson Analytics · College Marketing · GenX2Z · Google · Interview · Market Research · Marketing · Marketing research · Privacy · Social Media · Social Media Marketing · Social networks · Text Analytics · Tom H. C. Anderson · Twitter · Uncategorized · Youth · Youth Marketing · facebook · myspace · tomhcanderson

Klout CEO Joe Fernandez and Tom H C Anderson Discuss Influence

August 1st, 2011 · 9 Comments

One Digital Metric to Rule Them All - Social Influence

If you’re on Twitter or work with social media I’m sure you’ve heard of Klout. Klout has quickly become the social media influence metric of choice. A few weeks ago I was introduced to their CEO Joe Fernandez, and I thought I’d ask him a few [...]

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Tags: Advertising · Analytics · Anderson Analytics · Datamining · Influence · Interview · Linkedin · Market Research · Marketing Guru · Marketing Research Guru · Marketing research · OdinText · PR · SEO · Social Media · Social Media Marketing · Social networks · Spotify · Text Analytics · Tom H. C. Anderson · Twitter · klout · text mining · tomhcanderson

Three Social Media Tips From Ford’s Scott Monty

July 25th, 2011 · 4 Comments

Ford’s Scott Monty and I Discuss Social Media - Next Gen Market Research Guru Interview #17
I was introduced to Scott Monty last year and since then he has been one whose online activity I make a note of paying special attention to. For those of you not familiar with Scott, in the realm of social [...]

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Tags: Anderson Analytics · Business Guru · Interview · Market Research · Market Research Guru · Marketing · Marketing Guru · Marketing research · Scott Monty · Social Media · Social Media Marketing · Social networks · Text Analytics · Tom H. C. Anderson · Twitter · blogging · facebook · next gen market research · tomhcanderson

Social Media Expert

July 20th, 2011 · 6 Comments

Check back this coming Monday when I’ll be talking to one of the most well respected social media experts around.

Can anyone guess who it is?
@TomHCAnderson
 

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Tags: Interview · Market Research · Market Research Guru · Marketing · Marketing Guru · Marketing Research Guru · Marketing research · NGMR · Social Media · Social Media Marketing · Social networks · Tom H. C. Anderson · next gen market research · tomhcanderson

A Paranoid Look at the Future of Social Networking

July 13th, 2011 · 12 Comments

Thoughts on Google-Plus Beta

I was recently invited to the Google+ Beta. Feel free to connect if you’re also on there.
Not that I need yet another social network, but as a business person who definitely realizes the value of SEO and social influence it’s impossible to ignore what one of the most powerful corporations on the [...]

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Tags: Analytics · Anderson Analytics · Don Peppers · Google · Linkedin · Market Research · Marketing research · Predictive Analytics · Privacy · Social Media · Social networks · Text Analytics · Uncategorized · facebook · text mining