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Entries Tagged as 'Social Media'

Even Law Enforcement Caught in Twitter Bubble

November 17th, 2013 · 1 Comment

Can Twitter and Text Analytics Predict and Prevent Crime?

A Tech Reporter from the Verge reached out to me last week to get the corporate take on what is and isn’t possible RE social media analysis in the law enforcement arena. Apparently social media companies have started targeting police with twitter monitoring tools. Quite silly, at [...]

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Tags: Social Media · Text Analytics · Uncategorized · text mining

The Social Media Monitoring Bubble

May 9th, 2013 · 3 Comments

Twitter Data and War Games
It seems everywhere you turn there’s talk of Big Data especially unstructured Big Data. Most of the time what they’re really talking about though is “Social Media Monitoring”. It’s a sin to call social media monitoring a bubble if you work anywhere in the analytics space.
Social media monitoring isn’t questioned because [...]

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Tags: Social Analytics · Social Analytics Summit · Social Media · Social Media Guru · Social Media Marketing · Social networks · Text Analysis · Text Analytics · Uncategorized · social-media analytics · text mining

Is Social Media Worthy of Text Analysis?

April 9th, 2013 · No Comments

Coke Says No Boost from Social Buzz – Should You Care?
Guess what, “Coca-Cola recently learned that Social Buzz doesn’t correlate with it’s short term sales”.
No Kidding – this shouldn’t really be a surprise to anyone, yet the value of both social media and social media monitoring is being debated as a result of this “news”.
Here’s [...]

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Tags: Market Research · Odin Text · OdinText · Predictive Analytics · Sentiment · Sentiment Analysis · Sentiment Analysis Symposium · Social Analytics · Social Media · Social Media Marketing · Social networks · Text Analysis · Text Analytics · Text Analytics News · Text Analytics Summit · Text Analytics World · Twitter · Uncategorized · social-media analytics · text mining

We Can’t Even Agree on Math Anymore

April 8th, 2013 · No Comments

Are there multiple answers to every question?
There are several simple ‘order of operations’ problems (memes) circulating on Facebook currently. This past weekend I saw this one “6-1×0+2÷2=?”. Over 2,500 people had answered it, 624 had liked it and 243 had shared it. Interestingly I noticed at least half of people have forgotten their order of [...]

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Tags: Linkedin · Marketing research · NGMR · Qualitative · Quantitative · Social Analytics · Social Media · Twitter · Uncategorized · facebook · meme · next gen market research · social-media analytics

Social Media Research Influencers Want

March 9th, 2013 · No Comments

9 Social Media Efficiency Tips & Thoughts on Desired Research Insights
(10 Top Social Media Influencers Series Final of VIII)
Over the last few days we’ve talked a bit about what influencers think works and doesn’t work. As a conclusion to this influencer series here on NGMR I asked for a few tips for those wishing to [...]

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