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More Than Market Research - Gain The Information Advantage

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Entries Tagged as 'Anderson Analytics'

Making Some Time for Text Analytics

May 30th, 2014 · No Comments

[Reposted from OdinText Analytics Blog]
Getting Started With Text Analytics - OdinText’s Intuitive Text Analytics Upload
While our users tell us they love the powerful yet very intuitive user interface of OdinText, and the fact that with just a very short online training session they can be up and running using text analytics, we find that a lot of [...]

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Tags: Anderson Analytics · Odin Text · OdinText · Text Analysis · Text Analytics · Text Analytics Software · text mining

The N in Text Analytics: Text Mining with Different Sample Sizes

April 24th, 2014 · No Comments

What’s the process for optimally using text analytics with survey verbatim responses?
Is there a minimal sample size this makes sense for?
Is it better suited for tracking studies rather than one-off surveys?

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Tags: #marketresearch #mr · #mrx · Anderson Analytics · Interview · Market Research · Marketing research · Odin Text · OdinText · Sentiment Analysis · Surveys · Text Analysis · Text Analytics · Uncategorized · text mining

Text Analytics at INFORMS

March 26th, 2014 · No Comments

Just posting a quick note about the upcoming INFORMS conference in Boston next week, March 30 - April 1. It always surprises me how few market researchers are familiar with The Institute for Operations Research and the Management Sciences (INFORMS), since so much of what they do coincides with why NGMR group was founded (Advanced [...]

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Tags: Anderson Analytics · Conferences · INFORMS · Odin Text · OdinText · Text Analytics · Text Analytics Software · text mining · tomhcanderson

AMA Analytics With a Purpose

February 25th, 2014 · No Comments

Text Analytics, Big Data, Mid Data, Small Data, Marketers, Researchers, Practitioners, and Academics!…AMA’s Insights Council and will also be speaking at the conference together with my client from Disney oh how they benefit from OdinText analytics software (sneak peak podcast of talk here http://blog.odintext.com/?p=466

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Tags: #AMAanalytics · Anderson Analytics · Big Data · Market Research · Marketing research · Odin Text · OdinText · Text Analysis · Text Analytics · Twitter · Uncategorized · ama · american marketing association

Congratulations Team Canada, Sweden and Finland!

February 23rd, 2014 · No Comments

As you can tell we here at Anderson Analytics – OdinText are nearly as serious about our Hockey as we are about Text Analytics. That’s why the entire team here would like to take this opportunity to congratulate this year’s Olympic Hockey winners.
All three teams proved that what is true in business is also be true in sports. The larger they are the harder they fall. Today, skill agility and persistence is far more important than size.

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Tags: Anderson Analytics · Odin Text · OdinText · Sentiment · Text Analysis · Text Analytics · Text Analytics News · Text Analytics Software · Uncategorized · text mining

Youtube Text Analytics Interview

January 27th, 2014 · No Comments

OdinText Text Analytics Software Video Interview with Shell Oil and Anderson Analytics

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Tags: Anderson Analytics · CEM · Customer Experience Management · IIR · Interview · Odin Text · OdinText · TMRE · Text Analysis · Text Analytics · The Market Research Event · text mining