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Entries Tagged as 'Forecasting'

Eli Goldratt and Tom H. C. Anderson Discuss Sales Forecasting

May 23rd, 2010 · No Comments

Tom H. C. Anderson and Management Guru Eli Goldratt discuss retail sales forecasting

In Saturday’s post Eli Goldratt and I spoke broadly about economics and globalization and how that will effect marketing. Today I ask him a few question about his most recent project, investigating retail. Eli points out how bad marketing is at forecasting… (Post [...]

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Tags: Business Guru · Forecasting · Interview · Market Research · Market Research Guru · Marketing · Marketing Guru · Marketing Research Guru · Marketing research · Predictive Analytics · Retail · Tom H. C. Anderson