Tom H. C. Anderson - Next Gen Market Research

Who influences you most on Social Media?

I think occasionally it’s good for market researchers to stop and listen to what the marketers have to say. So I’m planning to reach out to a few of my most influential ‘social media friends’ for an NGMR blog interview.
I’m thinking of folks who are really influential about social [...]

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Marketing Research Association (MRA) Hot Seat Video Interview Part Two
The second part of MRA’s Hot Seat Video Blog was recently posted on their blog (YouTube video below). Jack asked me a few questions about Next Gen Market Research and Social Media Marketing, two of my favorite topics.

If you missed part one of the interview which [...]

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One Digital Metric to Rule Them All - Social Influence

If you’re on Twitter or work with social media I’m sure you’ve heard of Klout. Klout has quickly become the social media influence metric of choice. A few weeks ago I was introduced to their CEO Joe Fernandez, and I thought I’d ask him a few [...]

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Ford’s Scott Monty and I Discuss Social Media - Next Gen Market Research Guru Interview #17
I was introduced to Scott Monty last year and since then he has been one whose online activity I make a note of paying special attention to. For those of you not familiar with Scott, in the realm of social [...]

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Check back this coming Monday when I’ll be talking to one of the most well respected social media experts around.

Can anyone guess who it is?
@TomHCAnderson
 

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2 Text Questions * 5 Analytics Experts = 10 Text Analytics Gems
Ezra Steinberg who interviewed me last month about Text Analytics and OdinText just published the Q&A below. I think the questions are very relevant for many of us trying to understand social media. I received permission from Text Analytics News (and The 7th [...]

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What Next Gen Researchers can learn from Guy Kawasaki
Even though I get several requests, I hardly ever promote books or other products here on the NGMR blog. I will make an exception from time to time. One of our 10,000+ NGMR members in particular, Guy Kawasaki, though not an active participant in our LinkedIn discussion [...]

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Top Market Research Honors from Guy Kawasaki and Interview with Sean Copeland
As 2010 drew to a close this blog was honored first by being mentioned in the Top-10 List of Market Research blogs by new and upcoming Next Gen Research blogger Sean Copeland, and then by becoming the #1 blog on Guy Kawasaki’s All-Top Market [...]

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NGMR Member Brian F. Singh, Founder and Managing Director of ZINC Research in Calgary Canada has just submitted 3 NGMR memes for the competition.

Thanks Brian!
Still waiting for someone to submit female version of world’s coolest market researcher…
@TomHCAnderson
 

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Two New Mr. NGMR Meme Submissions - Stay Curious My Friends
Thank you Jeffrey Morton, PRC, Manager Market and Customer Analysis, Joint Commission Resources/Joint Commission International, for submitting these Friday NGMR Meme’s in the “Stay Curious, My Friend” (Mr. NGMR - World’s Coolest Market Researcher) genre:

Great stuff.
Now we need someone to submit a couple of ‘World’s [...]

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Twitter Aggregation For Text Analytics and Data Mining Professionals
Last weekend I set up the NGMR Twitter Daily to summarize tweets by my fellow Next Gen Market Research colleagues. Most of the NGMR members do not know that I also moderate the largest group for Text Analytics professionals on LinkedIn (Data & Text Analytics Professionals - [...]

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