Tom H. C. Anderson - Next Gen Market Research™

NGMR member Ramon Martinez submits the following meme regarding DIY Research.

Thanks Ramon, but how do you really feel about DIY?
Good Luck!
@TomHCAnderson
[NOTE: NGMR Meme contest submissions end May 31, submit your Meme today!]
 

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NGMR Meme Contest Deadline Approaching
Just a quick post today to remind all fellow Next Gen Market Researchers that the submission deadline for our Meme competition is just a couple of weeks away. As a reminder, other than having plain fun and the bragging rights associated with winning, Anderson Analytics is sponsoring a cash award of [...]

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3M, Communispace, Ipsos and Technoes honored by Next Gen Market Research at TMRE

I’m very excited today to announce the winners of the inaugural Next Gen Market Research Award for Disruptive Innovation in Market Research.
As many of you already know the call for nominations went out to the entire NGMR community of over 9,600 members as [...]

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Monday Morning NGMR Meme - Just Say No To DIY MR
Michelle Finzel, Vice President, Full Service Research at Maryland Marketing Source, Inc. is back today to let us know how just how creepy DIY (Do it Yourself) Market Research can often be.

Thanks Michelle, that was creepy!
@TomHCAnderson
[Feel free to submit your own NGMR Meme. [...]

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Fighting DIY Market Research Trend is Useless

DIY (Do it Yourself) Market Research seems to be getting a lot of attention lately. So today an analogy about DIY market research, and some advice to market researchers concerned about the DIY trend.
But first a bit about the history of the ice making industry courtesy of Guy Kawasaki:
Ice 1.0 At one [...]

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Oh The Horror! - Another NGMR Meme Submission
Inspired by yesterdays‘ NGMR Meme series on DIY Research Zombies, Jeffrey Morton from Joint Commission Resources/Joint Commission International has says, “Thanks for the weekly laugh with this contest…Michelle’s were good (particularly the third one about ‘sampling error‘. Here’s my contribution:”

Thank you Jeff for the DIY MR Zombies!
If you [...]

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Visiting the new local natural and organic grocery, Whole Foods in Darien yesterday I came across this DIY (Do It Yourself) offering:

DIY Pho?!? Now I LOVE Pho, but perhaps some things in life, like market research and Pho simply shouldn’t be DIY
@TomHCAnderson
 

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