Tom H. C. Anderson - Next Gen Market Research™

The Next Gen Market Research (NGMR) “Make Research Meme-ingful” contest which invited NGMR members to prove that researchers can be just as creative, witty and new media-savvy as our marketing, advertising, and PR counterparts by creating their own research related Internet Meme’s.
Last week NGMR members voted on their favorites in an online tournament style survey hosted [...]

[Read more →]

Next Gen Positioning - Many newer smaller firms including Anderson Analytics, Brain Juicer, Itracks, Peanut Labs and Vision Critical are competing with big boys for hearts and minds of research professionals

Lenny Murphy posted an interesting sneak peak analysis of one question in the Greenbook Industry Trends study earlier today.
Full disclosure, Anderson Analytics was one of [...]

[Read more →]

NGMR Market Research Meme Contest Submission #10 MROC and # 11 Online Panels
Itracks definitely has some creative and Meme loving talent. Today we have two submissions from Panel & Marketing Coordinator, Terri Sorenson. The first meme below I believe is in light of recent discussions on twitter and blog posts about MROC’s, the second [...]

[Read more →]

NGMR Internet Meme Contest Submission #9
Derek is back today with yet another Meme submission he calls “Face Off”. Click image below to see larger size/detail.

I rather like it. I guess I would have to be on the left hand side, though i like to think with text analytics I’m a bit more dual brained [...]

[Read more →]