Tom H. C. Anderson - Next Gen Market Research™

Today’s Most Popular and Least Understood Research Tool Explained…Sort Of
Those of you interested in the Next Gen Market Research area of Text Analytics may find this series on ‘Text Analytics for (Very Smart) Dummies’ of interest. IIR’s Marc Dresner, ahead of their Tech Driven Market Research Event has posed the question “what really is text [...]

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Test your text analytics knowledge to win a Text Analytics Summit pass

The 8th Annual Text Analytics Summit is just around the corner, June 12-13 in Boston. As usual I’ll be speaking at the summit and Anderson Analytics’ OdinText is a proud sponsor of the event. Last year we decided to give away a free event pass [...]

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Are you a marketing researcher half way between NYC and Boston?
Fairfield County CT and Westchester County NY is the gold coast of marketing research, yet there are few if any marketing research events in our area.
Last year we held the first NGMR Meetup as a way for the research community in our area to get [...]

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Q&A with Prof. Bing Liu ahead of the Sentiment Analysis Symposium and Pre Symposium Tutorial
The Sentiment Analysis Symposium in NYC is just a month away (May 8th), so I thought I’d check out who was teaching the pre conference sentiment analysis tutorial this year. For those of us working with text analytics and in the [...]

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It’s that time again when the Census releases another file of raw data. Tomorrow the 1940 US Census raw data will be released, and for the first time it will all be easily available online for download at the natonal archives website here.
Below is a short video from the National Archives explaining the data release.

The [...]

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