Almost 1 year before the 2012 election, politicians are seeking ways to better connect and influence voters
Next Gen Market Researchers crossing the research only boundary into strategic action…
With November 11th around the corner, and the 2012 election just a year away, those interested in the intersection of research, social media and politics should find today’s [...]
Tags: Influence · Interview · MRIA · Market Research · Marketing · Marketing research · Politics · Positioning · Segmentation · Sentiment · Social Media · Social networks · Strategy · Text Analytics · Twitter · facebook · klout · tomhcanderson
The largest ever spontaneous collaboration in marketing research industry history!
At exactly 9:00am EST this morning, well over 35 NGMR-Top Bloggers agreed to simultaneously post what they believe are 10 important things to consider for the research industry going forward. More specifically, we agreed to each list what 5 things will continue to be “Hot” and [...]
Tags: Anderson Analytics · Datamining · ISO · Market Research · Marketing research · NGMR · NGMR Blogger · Social Media · Strategy · Text Analytics · Tom H. C. Anderson · Top Market Research · blog mining · blogging · next gen market research · offshoring · text mining · tomhcanderson
Fighting DIY Market Research Trend is Useless
DIY (Do it Yourself) Market Research seems to be getting a lot of attention lately. So today an analogy about DIY market research, and some advice to market researchers concerned about the DIY trend.
But first a bit about the history of the ice making industry courtesy of Guy Kawasaki:
Ice 1.0 At one [...]
Tags: Anderson Analytics · DIY · Guy Kawasaki · Market Research · Marketing research · NGMR · Strategy · Tom H. C. Anderson · innovation · next gen market research
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