Today I got a “3 Minute” (Net Promoter) Survey from LinkedIn. The survey was apparently triggered by my most recent request to LinkedIn customer service.
Because I have been using LinkedIn so actively for so many years, I do have far more followers than the average user. This also means I have surpassed their intended limits [...]
Entries Tagged as 'Loyalty Marketing'
LinkedIn Customer Service Net Promoter Survey
April 6th, 2010 · 9 Comments
Tags: #marketresearch #mr · CRM · Linkedin · Loyalty Marketing · Market Research · Marketing research · SNS · Social Media · Social Media Marketing · Social networks · Surveys · WOM
Market Research News - Optimist(TM) Launches Today
April 1st, 2010 · 10 Comments
Anderson Analytics Launches Optimist(TM)
Tired of poor survey results due to questionable panel quality? Afraid to conduct market research only to have customers poo-poo managements perfectly good ideas?
Several panel companies like MarketTools and PeanutLabs have launched products to help detect panel fraud and understand who is taking your surveys. Other companies like BrainJuicer have created [...]
Tags: #marketresearch #mr · Loyalty Marketing · Market Research · Marketing · Marketing research · Methods · Panel Sample · Surveys · Text Analytics · Tom H. C. Anderson · blog mining · innovation
@TomHCAnderson Back on Twitter Tweeting about Anderson Analytics, #MarketResearch and #MR
February 5th, 2010 · 2 Comments
Miss us? - We’re back!
Glad Twitter turned my account @TomHCAnderson and Anderson Analytics’ account @InfoaAdvantage back on today. Unfortunately they deleted a few thousand of my followers, but easy come easy go.
I got a few questions yesterday, so thought I would elaborate briefly on the last post about Twitter and why I Tweet. I said [...]
Tags: #marketresearch #mr · Anderson Analytics · Branding · Loyalty Marketing · Market Research · NGMR · SEO · SNS · Social Media · Text Analytics · Tom H. C. Anderson · Twitter · Uncategorized · Web/Screen-Scraping · blog mining · blogging · next gen market research · web 3.0
Next in Social Media Market Research
January 30th, 2010 · 11 Comments
Passing the Research Baton to the Consumer
When I saw the new Tempur-Pedic commercial on TV just now I thought it was fantastic. From Anderson Analytics’ research on social media I know that today’s consumers get their product info from social media. Discussion boards and social networks are valued even more than friend and family opinions.
Enter [...]
Tags: #marketresearch #mr · Advertising · Anderson Analytics · Loyalty Marketing · Market Research · Marketing research · PR · Promotion · Social Media · Social networks · Text Analytics · Tom H. C. Anderson · Web/Screen-Scraping · blog mining · next gen market research
Best Market Research Survey Ever
June 22nd, 2009 · 2 Comments
Short, Sweet and Insightful - The Future of Surveys is Text Analytics
Yesterday there was a post on the Next Gen Market Research Group (NGMR) on LinkedIn asking “What’s the shortest questionnaire you ever wrote?”. I took a look at this blog as I thought I would have posted the survey below previously but apparently it [...]
Tags: Anderson Analytics · CRM · Customer Satisfaction · Loyalty Marketing · Market Research · Surveys · Text Analytics · Tom H. C. Anderson

























